Adam Pierce directed and produced the spot, supervising the animation, which was created with After Effects and Photoshop. With only three-days to develop a compelling concept, script and animate, score and edit the spot – we worked non-stop as a tight unit to create this simple yet impactful commercial that fit the bill.
MoveOn’s staff also worked around the clock – collaborating closely with our artists and keeping us on message.
With a deadline looming, Charged Studios’ Mike Landry’s crafted a tight script, delivering it within hours of the job being awarded – and got a thumbs-up from the client on the first draft. Even before the script was polished, the company’s resident composer, Daron Murphy, got to work scoring original music and sound design tailored to the message.
This spot demonstrates Charged Studios' ability to address an issue with immediacy and impact – and work efficiently as a unit with a shared vision.