Definition of LIVE-ACTION (Merriam-Webster) : of, relating to, or featuring cinematography that is not produced by animation
Live-action, you know, like real people. Real people, moving in real time.
We've utilized live-action in a number of spots, including interstitial-promos for Comedy Central and many of the health-care spots for MoveOn.org. We like working with real people.
Click to watch: